4.9
Grooming For Dog Royalty
Treat your pup to the best grooming experience in town—available at our DOGMA location in the West Village. Consistent grooming visits promotes health, shinier coats, good breath, and a good smelling pup.
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
“Summer Guide -
Best Grooming NYC”
“Best Dog Boarding
Facilities In New York City”
“The 10 Best Places To
Board Your Dog In NYC”
Healthy Shiny Coats
Reduce shedding and promote healthy shiny coats using DOGMA’s spa services. We use organic & natural grooming products.
Our expert groomers are in high demand, please book at least two months ahead.
While your pup is with us, we do take our time to make sure that the pup feels comfortable and relaxed during their spa stay.
The golden touch & Consistency
Our experienced master groomers bring expertise, knowledge and incredible results to the table. We make the pups comfortable in our calm and relaxed environment.
Our clients know that consistent maintenance of a pup’s hygiene and looks makes for a more comfortable and happier dog.
What to expect from DOGMA grooming:
DOGMA full groom spa services include:
- Brush out & blow out
- Deshedding
- Master cut
- Oatmeal Shampoo & Conditioner rinse
- Lasting Detangler treatment (additional charge)
- Nail trim & file
- Anal gland expression (if necessary)
- Ear cleaning
Additional services available in your DOGMA portal
LOVED BY INFLUENCERS
Before We Get Started
Create an Account & Book ahead
Required
Our grooming specialists are in high demand. Spots are filling up six weeks ahead. Please call our office once you created your account.
Vaccination Records
Required
Please provide up to date vaccination records. Simply upload them to your DOGMA portal, or email them to: [email protected]
- Bordetella (Kennel Cough)
- Rabies
- Distemper (DHPP)
Pricing
Large Dogs
Over 40 lbs
All-Day Pass
$6510 Pack Full Day +1 Complementary
$65020 Pack Full Day +3 Complementary
$1,300Meal (Owner Provided) per meal
$5Meal, dry or wet (DOGMA Provided) per meal
$13Medication Administration, per day
$5
Small Dogs
Under 40 lbs
All-Day Pass
$6110 Pack Full Day +1 Complementary
$61020 Pack Full Day +3 Complementary
$1,120Meal (Owner Provided)
$5Meal, dry or wet (DOGMA Provided)
$13Medication Administration
$5Overnight Boarding
One rate for all dogs
One night / 24 Hours
$99
10 Pack +1 Complementary
$990
20 Pack +3 Complementary
$1980
Medication Administration (per event)
$5
DOGMA provided food (per day)
$13Overnight Boarding is a 24 hour block of time that starts when your pup is dropped off at DOGMA. If your pup departs after 24 hours, regular daycare rates may apply. What's included: •Feedings of dog up to 3 times per •Two relief walks per day, one in the morning and one in the afternoon •What's extra: •Medication administration •Half hour, 1 hour walks •Agility Playgroups •Agility Training •2 Hour Power Walk •House food •Owner provides food. Medication administration is not included.
Cut & Bath:
- Brush & Blow Out
- Full Body Haircut
- Oatmeal Shampoo & Conditioner
- Cream Rinse Bath
- Nail Trim,
- Anal Gland Expression
- Ear Cleaning
Price Ranges:
Additional fees for:
- Extra matted and knotted coats. Range depends on severity of matting.
- Wet cuts if necessary. A wet cut is an additional bath and cut to remove matting that precedes the dry master cut.
- Non friendly dogs. Non friendlies that are nippy and extra active might require two groomers for soothing and grooming.
- First puppy cut: If this is your pups first cut, you can expect that the face area might not be cut to your specifications, since our groomers won’t risk sharp instruments near eyes and face. We suggest that first timers also book baths only between grooming sessions so that your pup gets used to going to the groomer.
To book this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
-
Weight Maintenance Groom / Bath /
TouchoupFull Groom & Bath Wavy Plus Grooming & Bath Extensive Heavy Coat Groom & Bath 0–20 lbs $145 $165 $185 $205 21–40 lbs $165 $185 $215 $245 41–60 lbs $185 $215 $245 $275 61–80 lbs $205 $245 $275 $305 81–100 lbs $225 $275 $305 $335
Full Bath:
This is a bath without a cut:
- •Brush & Blow
- •Oatmeal Shampoo & Conditioner
- •Cream Rinse Bath
- •Nail Trim,
- •Anal Gland Expression
- •Ear Cleaning
- •Price Ranges:
Additional fees for:
Extra matted and knotted coats: Range depends on severity of matting.
Non friendly dogs: Non friendlies that are nippy and extra active might require two groomers for soothing and grooming.
Remember, even for just a bath, the coat needs to be fully brushed out. If our groomers feel that the coat is too matted for detangling, you will be informed.
To book this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
| Weight | Routine Bath(Straight / Easy Coats) | Full Bath(Moderate Brushing) | Coat-Intensive Bath(Curly / Dense) | Heavy Coat / De-Shedding Bath |
| 0–20 lbs | $105 | $115 | $135 | $155 |
| 21–40 lbs | $115 | $135 | $155 | $185 |
| 41–60 lbs | $135 | $155 | $185 | $215 |
| 61–80 lbs | $155 | $185 | $215 | $245 |
| 81–100 lbs | $175 | $215 | $245 | $275 |
Teeth Brushing
Teeth & gum brushing and rinse.
You should brush your dog’s teeth daily or every other day because plaque is easily brushed away and takes about 48-72 hours to harden and calcify. Once it’s calcified, it needs to be scraped off by a professional in a veterinary environment.
No appointment necessary for teeth brushing only. Walk-in times: 10am-4pm, Monday – Friday
To get this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
Shiny Coat Treatment & Relaxer
This treatment is a must for any dog with straight hair. You will see a visible difference when your pup has this treatment. It also keeps the coat easier to manage / brush out at home between grooms.
DOGMA has noticed an increase in matted and/or knotted coats. DOGMA’s groomers recommend the The Shiny Coat Treatment. Keep your dog’s coat longer and fluffier between grooming sessions.
This is additional to grooming and/or bathing.
To book this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
Lasting Detangler Treatment
This treatment is a must for any poodle mix. It keeps the coat detangled for easier brushouts between grooming appointments. A detangled coat, makes for a more comfortable dog.
DOGMA has noticed an increase in matted and/or knotted coats. DOGMA’s groomers highly recommend the Lasting Detangler Treatment. Keep your dog’s coat longer and fluffier between grooming sessions.
This is additional to grooming and/or bathing.
To book this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
Brush out
A dry brush out between grooming sessions is recommended for any long haired and/ or doodle mix. Our groomers brush and comb thoroughly and gently from skin up. Like this the coat is fluffy, untangled and easier to manager once your pup is ready for the full groom and bath.
Brush outs need to be scheduled like a grooming services, please call our office for an appointment.
To book this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
Small dog, 1-15lbs:
- Short coat range: $35-$50+
- Long coat range: $45-$75+
Medium dog, 15-25lbs:
- Short coat range: $45-$55+
- Long coat range: $55-$85+
Large dog range, 25lbs and up:
- Short coat range: $65-$95+
- Long coat range: $85-$125+
Blueberry Facial
Treat your pup to a Blueberry, Coconut & Vanilla facial massage (soap free) this is a 15 min massage.
This is a great treatment for any dog that experiences stress and anxiety. Boxers, bull dogs, frenchies and any other dogs that have creases on their faces, benefit greatly from this facial massage.
The blueberry facial is recommended in addition to grooming and/or bathing.
To get this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
Paw Pedi Soak & Massage
This treatment gives your pups paws the opportunity to fully relax, soak and rejuvenate. Pups love to have their paws gently massaged in a soothing pedi paw soak.
Epsom salt bath soak. Cleans sore paws, heals cuts & bruises. 15 min soak
To get this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
Nail Clipping & Buffing
Nail Cut, Dew Claw trim and file:
Ideally, you should aim to clip your pups nails when they are long enough to reach the floor. You can visually check your dog’s nail to determine this, or listen for the sound of nail tips hitting the floor as they walk.
No appointment necessary for nail cutting only. Walk-in times: 10am-4pm, Monday – Friday. All ways good to call ahead, thank you.
To get this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
Ear Cleaning
In general, once per month is a good rule of thumb to clean your pups ears. Breeds with long, floppy ears or dogs who swim frequently may need to have their ears cleaned every other week, or even weekly.
No appointment necessary for ear cleaning only. Walk-in times: 10am-4pm, Monday – Friday. All ways good to call ahead, thank you.
To get this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
External anal gland expression
Some dogs never require manual expression of their anal sacs, while other dogs require expression every 3-4 weeks. If you notice signs of discomfort in your pet, such as frequent licking of the bottom, scooting of the bottom on the ground, or a stiff-legged or hunched posture, they may need their anal sacs expressed.
No appointment necessary for anal gland expression only. Walk-in times: 10am-4pm, Monday – Friday. All ways good to call ahead, thank you.
To get this service:
If you have not done it already, please create an account HERE and book the service right through your DOGMA portal.
2 Hour Power Walk (Mon & Thur, 11am-1PM)
This invigorating walk along the river is DOGMA’s signature power walk. No matter the breed, pups love getting into the zone, while walking together. Our walking staff bring treats and water along to make sure the pups are hydrated. This walk takes place Mondays and Thursdays from 10am to 12pm.
We observed that the first 15 minutes of walking the pups like to engage in a sniff & walk to stimulate their olfactory senses. They usually also do their business then. After that it is off to the races with a scenic, invigorating walk along the river. At the turnaround point the dogs get a break with water and treats.
You can bring your pup for the walk only, or request to have your pup join when they are here for daycare/boarding.
Treadmill workout
Read all information regarding the Treadmill:
All dogs get walked. But some dogs need to run. This service offers your pup the opportunity to go on a full out run for as long as they want.
Our dedicated staffer will gently introduce your pup to the treadmill. This is a one on one session without any other dogs. The treadmill is non-motorized and only moves when your dog moves.
DOGMA started this service because we observed that active dogs require more activity than walks and play with other dogs. Just like humans, dogs that run have a more settled mind which in turn makes their day a richer experience.
Is it safe?
The treadmill non-motorized and powered by the dog only. When the dog starts walking / running the belt starts moving. There are no electronic motors part of the treadmill. If the dog decides to stand still or lay down they are free to do so. The second the dog slows and/or stops the belt stops. There is one attendant dedicated to the treadmill the entire time. The dog will not be left alone as long as they are on the treadmill. Also, the treadmill can be slowed down by hand in case the dog is going too fast too soon. There are also mechanical breaks just like bike breaks that the attendant can use to slow down the belt.
How long should my pup be on it?
A session is thirty minutes long, but we are leaving it up to the dog to give us the signals if they are into it or not. If this the first time, the attendant will use toys or a treat to cajole the dog to move forward.
Can any dog do the treadmill?
Yes. Any dog that walks and/or runs can use the treadmill. Any size dog can do it. From a little frenchie, chihuahua to a German Shepard, Husky or Samoyed. Australian Shepherds and other working dogs love the mill.
When is the Treadmill available?
Every morning your pup can jump on the treadmill. Spots are available from 10am-12pm
Agility Playgroup
How long: Each class is two hours. This gives the trainer the opportunity to spend a good amount of time with your pup.
What days: Tuesday, Wednesday & Friday 11am-1pm
Meet & Greet: A one day Meet & Greet is required just like for daycare.
DOGMA requires an initial Meet & Greet. It gives DOGMA the opportunity to observe your pup in an open group environment. Meet & Greets are not complementary, regular day care rates apply.
Meet & Greet times:
- Monday-Friday 12PM-4PM.
- Minimum three hours maximum six hours.
Advanced Agility Training
How long: Each class is two hours. This gives the trainer the opportunity to spend a good amount of time with your pup. You will get a verbal assessment after class from the trainer
What days: Saturday 2-4pm
Meet & Greet: A one day Meet & Greet is required just like for daycare.
DOGMA requires an initial Meet & Greet. It gives DOGMA the opportunity to observe your pup in an open group environment. Meet & Greets are not complementary, regular day care rates apply.
Meet & Greet times:
- Monday-Friday 12PM-4PM.
- Minimum three hours maximum six hours.
Absolute Dog Training
Want a stress free experience with your pup? Give Absolute Dog Training a try. This holistic approach will address your concerns and give you the tools for a rich healthy and balanced life experience with your pup. Please check out the Absolute Dog Training page and the corresponding FAQ’s for more info.
The Absolute Training Package will give you a lifetime of access to trainers. Yes, lifetime! The trainer, can meet you at your home, the park or at DOGMA.
Dog parents love us!
Paul Del Balso Verified customer
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Lily Britt
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Chloe Zale

Lilly was a rescue that lacked confidence. She required a leash to complete the course. Her experience with agility made her a star! Each session includes specific challenges and you get individual feedback
Per Michael;
She has been coming for a long time and I’d say that the first six months she did not want to do anything. No hurdles, no a-frames, did not take any treats..Now she runs the course without hesitation, even jumps the three combo hurdles which is a lot higher then herself, she is a small dog. Go Lilly
Paul Del Balso
My 2 – year old dog Cashew loves Dogma! I always feel safe and comfortable leaving him for a week or weekend vacation here. He gets to attend long walks, agility playgroup and play as much as he wants with other dogs. I highly recommend Dogma for all dogs who need to get their energy out and have a safe environment to stay at while you are away. They even send updates of photos while you are away and you can schedule everything through an app, love it. He always runs towards the door with excitement when we arrive at dogma and leaves happier than ever. Best place ever for your dogs!

Eva Wagner
Most pet parents can agree, trying a new daycare can be scary. We went to DOGMA to qualify for agility courses. Leaving Dolce was easier knowing that the play areas have cameras and I could check how he was doing during the day. You could tell Dolce was treated with care upon returning and the goodie bag after a first successful day was a nice touch. Excited to come back and try agility!
Stephanie Carino
Dogma is an excellent choice for daycare and grooming services. Their staff is attentive and caring, creating a positive environment for your furry friend. The facility is well-maintained, ensuring a safe and enjoyable experience for dogs. With a focus on both fun and hygiene, Dogma stands out as a reliable option for pet owners seeking top-notch care for their dogs.
Lysa Price
Best dog daycare and boarding in NYC! Like many dog owners, one of the most stressful elements of traveling is providing for the wellbeing of my dog while I’m away. With Dogma, any time I leave town, it’s like Rocco is going on a vacation too. He always comes back so happy and exhausted from all the fun he had. The staff is so knowledgable, caring, and communicative. I am particularly grateful for the work Cynthia did with Rocco. When Rocco displayed aggression towards another dog, she worked with him through 4 personalized at-home sessions to help address the root cause of his stress and safely reintegrate him into playing with other dogs. Now, he socializes with confidence and makes friends easily. Five very well deserved stars!
Casey Wright
Pretty awesome place! I arrived on a last minute trip to NYC (Soho). This was the only place that would take my dog at such short notice. Unlike the other establishments in the area, I was able to talk to someone who seemed eager to assist me. They were also within walking distance of my hotel. After arriving, I was able to bring my big baby (90 pounds) in for his assessment. They sent me an update during his time there. He seemed to be having the time of his life! Once we picked Zeus up, he seemed happy and upbeat…like he really enjoyed himself. He slept like a baby that night. We will definitely use Dogma when in town with our baby. Thanks again!
K. Whip
Alfonso did a fantastic job grooming, it was our first time here and he thoughtfully took the time to listen to my requests and our dog felt happy and safe in his arms. Front desk staff were all really nice and helpful and my only
regret is not coming here sooner! We will be back for sure! Thank you!
Christina Chopra
Just picked up my Pom Wolfgang who is groomed by the master Shiro!! As a 35 year resident of Soho and a born and raised city person; he is by far the best! His lovely personality and his talent: outstanding! My dog doesn’t even turn around to say goodbye to me when I drop him off! I love the place physically. It has a very calm zen environment. I feel they know how wonderful Shiro is, and that makes me like them all the more. The place is clean, and if I ever had to leave my dog in daycare I would have no qualms about leaving him or her at Dogma. The staff are professional and friendly. They are the best‼️
Rita Kester
My dog is my absolute world and finding a daycare in NYC was so overwhelming. We were only visiting for two days and I was so nervous about putting him in a daycare. I’m that mom. The dog mom who will ask a million questions in order to make sure he’s being taken care of when I’m away. DOGMA was so nice about this and treated my boy with so much love. He was so so happy! Thank you DOGMA !! Your staff was so amazing and loving to my pup. I will forever be indebted to you guys!!
Sharon Fraser
What drew me to DOGMA was the large space with wide windows where dogs can run, play and sleep. There are also agility training sessions and power walks for more active dogs. A special touch was the daily report card on how my dog was doing and the regular photos. But most important of all was my dog’s cheerful mood when I picked him up. He seemed to have had a good time..
Eva Brams
We love everything about Dogma! The space is welcoming and open and staff is great. Shiro, the groomer extraordinaire is the only groomer I’d trust to touch my bebes. He has this calming touch that my dogs are comfortable with and they always come back better than the last groom, if possible. And he is able to brush their teeth! I’ve never been able to do it and will start taking them in between their standing grooming appointments. Thank you Dogma for being so good to my kids.
Corinne
I can’t say enough good things about DOGMA and their staff! My dog gets so excited every morning when we walk over and she figures out where we’re going. The staff are all very helpful and responsive to questions, and I love getting to see all the dogs playing and having fun on their Instagram. I’d give 6 stars if I could!
Wesley Dickens
I brought my 2 large dogs for a meet and greet today. The staff welcomed them and made me feel very comfortable leaving them in their care. I received a detailed report card with pictures further assuring me they were having fun. After getting them home they immediately laid down and took a nice nap! Thank you Dogma! I’ll be taking them back next week for sure!
Jordan Jaffe
We love everything about Dogma! The space is welcoming and open and staff is great. Shiro, the groomer extraordinaire is the only groomer I’d trust to touch my bebes. He has this calming touch that my dogs are comfortable with and they always come back better than the last groom, if possible. And he is able to brush their teeth! I’ve never been able to do it and will start taking them in between their standing grooming appointments. Thank you Dogma for being so good to my kids.
Corrine Sulkes
The owner and staff were beyond welcoming and polite. A tour of the establishment was provided and an introductory meet and greet was set up in efforts to assess if my puppy qualified for services. They are professional and accommodating, I would highly recommend them, I’m excited and thankful that I found a reputable day care for my baby girl. Perfect for canine socialization and stimulation in a safe and friendly environment.
Carlos Alexander
What drew me to DOGMA was the large space with wide windows where dogs can run, play and sleep. There are also agility training sessions and power walks for more active dogs. A special touch was the daily report card on how my dog was doing and the regular photos. But most important of all was my dog’s cheerful mood when I picked him up. He seemed to have had a good time..
Eva Brams
I moved to New York City in July of 2021 and was looking for the perfect daycare for my dog, Leo. After going through a few, I found Dogma. From the moment I walked through the doors the first day to drop him off, I knew this was the place I could trust to take care of my dog while I was away. Jun, the owner, was so warm and friendly when she greeted us and began loving on Leo instantly. He’s gone back countless times and each time we get close to Dogma, his tail starts wagging frantically and he just can’t wait to get inside. Jun, Michael, Nikki, and the rest of the staff are professional, responsive, and friendly each and every time. It’s clear that everyone working at Dogma cares about each dog that comes through their doors and that they love what they do. I have also used their grooming services and have been very impressed. Leo always leaves his grooming appointment smelling great, well brushed out, soft, and clean. I can’t say enough good things about this place. You can bring your dog here and trust that they will be happy, loved, and well taken care of when you can’t be with them.
Gabe Lopez
We love everything about Dogma. Jun is so welcoming and treats every dog as if they were her own. Our mini-poodle, Sloane loves the time she spends at Dogma, especially her two hour power walks with the Bravo Pack! Sloane always has something fun to do while she’s at Dogma, like the Agility Training Course or a run on the doggie treadmill. Sloane always comes home tired, in a good way, and is ready for some snuggle time with the family. It is a lifesaver to have Dogma to turn to when we need it, without ever worrying that Sloane is in the best of hands. We love everyone at Dogma and we feel like they love Sloane.
Lillian McNela
Dogma has been a total lifesaver! Our young Husky has astounding amounts of energy, and he so much enjoys the power walks, agility playgroup, and now the doggie treadmill! The people at Dogma are very caring and considerate — they go to great lengths to make every dog and dog parent feel comfortable and happy. Absolutely recommend!
Alison J. Stein
I’ve been sending my pup to Dogma weekly for months and it’s been incredible experience.The staff is absolutely wonderful. My pup is always so excited to go to Dogma. It’s safe for dogs of all sizes and ages. They also offer additional services such as agility and power walks to keep the dogs physically and mentally challenged. 10/10
Sarah Boylan
DOGMA is and has always been my favorite groomer!! They pay attention to details and take pride in making you happy. They make every effort to make your pup look however you want her or him to look. Shiro is our groomer at Dogma who takes the utmost care of our Gigi. However all of the groomers are excellent. You can trust Dogma — and you will love your pup with their new do!!
Kristin Turnacioglu
Tremendous one stop shop for dog care. Training, boarding, day care, grooming. All excellent. Trainers are caring and understanding. The best, the “Pack Leaders” are life savers.
Recommend for puppies on up. Such a great experience. As a new dog parent, the support of Dogma had been invaluable.
Christopher Meron
LOVED from the moment I called them to ask for information until when I came back to pick up Juneau from his bath. The staff was extremely friendly and professional and the place was clean and inviting.
They also have daycare. We saw the puppies from outside through a big window. We will definitely try that too.
Thank you everyone!
Natasha Losanoff
Love bringing my Frenchie here! I bring her for grooming, daycare, and indoor playtime. Whenever we try to leave or walk down the block she wants to turn back!
They do a great job cleaning her and she always is so happy picking her up. For daycare/indoor play group she comes home happy and exhausted.
It’s really nice we’re able to log in and see how she is on the Dog Cams. Highly recommend bringing your pup here for all your needs.
Nina
Friendly fun place, professional and personal at the same time. My 11 month old Shih Tzu got a beautiful grooming then a professional photo shoot. Dogma is doing special events in addition to their regular services.
I will definitely be back. Adding to this I am boarding Nugget now and getting reports and a cute picture of how he’s doing. He loves it there and is having a nice vacation of his own while I am having mine.
We both LOVE Dogma!
Pamela Thorp
DOGMA was amazing! Very nice and professional on the phone as I scheduled my appointment, flexible as I needed to change/cancel, and once I got there asked me several questions about my puppy and how I would like him to be groomed to ensure I would leave happy.
I even sent them pictures of other puppies I liked post-grooming so they had something to follow. They were much quicker than other groomers I had been to while still maintaining quality.
My puppy left smelling so good and soft and fluffy! Would definitely recommend and will be going back!
Maxx Grunfeld
THANK YOU DOGMA! Either Sonny or I (maybe both, or mostly me) has separation anxiety. Dogma has given me peace of mind knowing that while I am at work, Sonny is having a great time at such a fun and safe place.
The last two times I picked him up he’s been in such good spirits and has looked so happy. His socialization wasn’t bad before but you can tell he is 100% always happy to see a new doggo face.
Looking forward to our future adventures at Dogma! We will be regulars a few times a week for the foreseeable future.
Jessica Yung
I truly can’t say enough good things about Dogma! My 11 year old shih tzu has been going to Dogma for grooming services for almost 4 years and we have had a positive experience every time.
We are always greeted by a friendly face and they are soo helpful with scheduling and answering questions. Their facility is extremely clean and I feel comforted knowing that I am leaving my dog in the best hands!
Morgan Smith
I come to Dogma to get my little rescue mutt’s nails trimmed. She tolerates the trimming because Shiro is so awesome and the treats so delicious! Always an upbeat professional vibe there. If I ever needed a doggie daycare I would definitely use this one. They have a glass partition between the waiting room and daycare and I’ve only seen adorable, clean and happy dogs there!
Kristin K
DOGMA took really great care of my 10 year old Yorkie. I just rescued her about a year ago and I was nervous about boarding her, not sure how she would be and if boarding was an option for us. Well, DOGMA calmed all of my fears and I left that day feeling my girl was in the best hands! I was able to watch her with the other dogs on their daycare cameras and they gave me a mid weekend update, pictures and all. The prices were a bit higher than other places I considered but that was only because the care was higher. I highly recommend DOGMA and we will be back when Mom needs a weekend away!
Catherine Joan Nestor
Our 18 month old puppy LOVES going to Dogma. When we go to drop him off, he pulls at the leash to get in!
Because he’s still a young dog full of energy, he really needs lots of play time with other dogs. And Dogma provides that: he always comes home well worn out, which is what we want.
On the days we don’t send him, he’s so full of energy that we rue that we didn’t send him.
They also provide him good grooming services.
We LOVE Dogma. We drive in from Brooklyn just to bring him there.
Alvaro Derrough-Salas
My Australian Shepard, Cosmo, LOVES Dogma! He has so many friends and will race me there every time. He just got groomed for the first time and they did amazing! I was so nervous because Aussie’s coats are so natural looking, and they really trimmed him at the perfect length, especially for the summer heat. Thank you Dogma!
Lily Britt
Dogma is a home away from home for my 15 month old pup Blue. He’s been attending day care weekly for almost a year now, which has been key in socializing him with other dogs. Bonus: I get to work from home without worrying about him! I know he’s well cared for too, the staff is very attentive and professional.
Alex Wolin
We love Dogma and have had a fantastic experience since Wayland started going for daycare and grooming 6 months ago. The staff greet him excitedly the minute he walks in the door, and he frequently leads us there on his walks, so we know he loves it! Would wholeheartedly recommend to anyone looking for a great daycare / groomer in the area.
Chloe Zale
More reviews can be found on our official Google page
Our Services
DOGMA’s enrichment program provides a fulfilling experience for all dogs
Overnight Boarding
New York City never sleeps but our DOGMA pups love to get their beauty rest after a day of play and stimulation. 24/7 Overnight staff is always in attendance.
Learn MoreDay Care
Daycare & daily enrichment programs in our spacious facilities for your pup to explore and make new friends with.
Learn MoreAgility Playgroups
Our popular Agility Training and Playgroups challenge New York City’s pups. Engaged dogs display calmer and more fulfilled behavior.
Learn MoreWalking & Pickup/Dropoff
Choose from short to longer group walks. DOGMA staff can pick up / drop off your pup from your home during business hours.
Learn MoreTour Our Spaces
DOGMA Garden, Ave B
DOGMA, 7th Ave
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA, 7th Ave
DOGMA Garden, Ave B
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA, 7th Ave
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
DOGMA Garden, Ave B
Frequently Asked Questions
A full groom includes:
- Thorough brushout
- Bath with oatmeal shampoo & rinse
- Ear cleaning
- Nail trim
- Anal gland expression if necessary
- Full body hair cut
We have an exciting offer of services that your pup would love to have:
- Blueberry Facial
- Paw Pedi Soak
- Lasting Detangler Treatment
- Shiny Coat Treatment
- Bath only
- Brush out only
No. We can service your pups nails without an appointment. Walk-in times are Monday-Friday 10am-3pm.
You do need an account with us for any services. Please select the get started button on DOGMA’s website and upload your pups vaccination records.
We offer grooming seven days a week. Please make sure to call ahead and make an appointment.
Depending of the severity of the matting our groomers will advise you what to expect. If the matting is localized in a just a few spots the groomers might say that the coat can be dematted and brushed out.
Severe matting: Is when larger areas of the coat are matted. The groomers might advise that it is best for the pup to get a short haircut to remove the mats. Our concern is the comfort and safety of the dog. Brushing out large mats might be painful for the pup and our groomers will advise against it.
The best way to maintain your pups coat is to brush it regularly. If your pup does not let you brush its coat, you can always book a brush out between grooms
Remember, if your pup gets brushed out between haircuts , subsequent grooming session will be a much richer experience for your pup. Plus, your options regarding style and length of the coat are wide open.
A de-matting takes place when a pup’s coat has a few knots and/or matts. This service is required if you don’t want the dog to be shaved. A de-matting ads time to a conventional groom.
Fully matted dogs cannot be de-matted without causing pain to the dog. Fully matted dogs won’t be de-matted by our groomers.
A proper brushout is when the groomer brushes and combs the entire coat from skin on out.
Many a pup parent say that they brush their pup regularly. However, keep in mind that doing topical brushouts does not prevent matting. It is common for a coat that looks fluffy to have underlying mattings and knots.
Generally a full groom can take between 2-4 hours. However, we’ve experienced more matted dogs lately that take longer and hold up our schedule.
The DOGMA grooming style is gentle and not fast. We make sure that each pup is comfortable and ready to be bathed, groomed during their spa stay.
Make sure you are not in a rush the day of your pups groom.
Dogs hang out with other grooming dogs and watch the action. Our staff will give water and take the pups out for a quick relief walk to make sure that they are comfortable on the table.
DOGMA staff will text and/or call you when your pup is about to be done.
Yes! We encourage you to book multiple grooming sessions for three even six months ahead. Our groomers are in high, so please plan ahead.
All services require reservations. Simply request services via your DOGMA portal for:
- Daycare
- Overnight Boarding
- Grooming*
- Agility Playgroups
- Advanced Agility Training
- 2 Hour Power Walks
- Walks
- Treadmill
- Homeservices
*There are no cancelation fees except for grooming cancels. A less than 24 hour cancelation notice may occur a cancelation fee.
Yes! We prefer to have your pup at DOGMA for the day. Dogs that have played in daycare are more relaxed during the grooming session. When our groomer is ready, we simply bring your dog in to grooming. You can pick up your fresh pup at the end of the day.
Some pups are just cool and let the groomer guide them through the session. Some pups get nippy, excited and have a lot to say during a session.
Our groomers have the golden touch and are able to calm most any dog. When that is not possible the groomers will make a judgement call on what treatments they feel are safe to proceed with. It goes without saying that the groomers will not bring sharp objects near a dog if the dog is not calm.
It depends on your pups breed and coat.
Any kind of doodle mix should be brushed out regularly between grooms. On average we see a dog anywhere from 4 to 6 weeks. However, it is best to have a brush out session between grooms. When adopting this routine you can keep a longer fluffier coat and the subsequent grooming session is going to be a more pleasurable experience for the pup.
Double coated dogs should get daily brush out by you. However, a deep brush out by groomers can be spaced once every 3-4 weeks. During shedding season more often.
Remember, you know your pup best. Dogs enjoy being clean, fresh and brushed.
It does depend on your breed and the activity / outside walking routine you have with your pup. A rough average range should be around every 4 weeks.
If you delay nail trims for your pup the quick, which is the blood vessel / nerve of the nail will grow too. Every time the nails get cut, the quick will slightly retreat. That is the best case scenario to keep your pups nails nice and short.
Remember long nails can cause pain on a pup’s paw when walking.
Your dog is unique. If you request your pup to look like someone else, we might inform you that such an expectation is not in the best interest of the dog. Plus, it is a task that will setup us up to not meet your expectations.
When going for a groom, we want to make sure that the dog’s needs are met. Our groomers are available to accommodate attainable style preferences.
Locations
Each location requires its own account.
DOGMA
21 7th Ave S.
West Village, NYC 10014
Mon to Fri, 7:30AM - 7:00PM
Saturday, Sunday & Holidays, 9:00AM - 5:00PM
- Overnight Boarding
- Dog Daycare
- Grooming
- Walks
- Home Services
- Absolute Dog Training
Services available at this location:
DOGMA Garden
220 Ave B
NYC, 10009
Mon to Fri, 7:30AM - 7:00PM
Saturday, Sunday & Holidays, 9:00AM - 5:00PM
- Overnight Boarding
- Dog Daycare
- Absolute Dog Training
Services available at this location:


